How It Works About Match My Ride Car Search Hire Help Negotiate
FRNTIR · The Process

One Journey. Three Waypoints.

Whether you’re starting from scratch or just need the negotiation edge — jump in wherever you are.

52%
of buyers find car buying more stressful than buying a home
Cox Automotive Buyer Study
65%
cite aggressive sales tactics as their #1 stressor at the dealership
Capital One Car Buying Outlook
7%
of shoppers actually want help from a salesperson — the rest want information and tools
Demand Local Auto Research

FRNTIR was built because the car buying process is broken — and nobody is working for you.

1
Discover
“I don’t know what car to get.”
3-minute quiz. We match you with 3 cars that fit your life, budget, and driving style — then build a head-to-head Decision Guide.
Quiz Free 3 Matches Free Decision Guide Free
Match My Ride →
Already know what you want? Jump in here.
3
Buy
“How much help do you want?”
From data to done. Every step up includes the one before it.
$49
“I found my car”
Negotiation Package
Hours of research won’t get you to the Buyer Fair Price. We hand it to you — with opening offer, walkaway number, playbook, and leverage.
Delivered as: web report + emailed link · instant
$99
“Help me pick the best one”
Scout
AI ranks your search results and surfaces the 3 best deals. You pick the winner.
Includes full Negotiation Package — Buyer Fair Price intel + winning playbook
Delivered as: web report + emailed link · instant
$199
“Help me pick — with a real person checking the work”
Hire a Trail Boss
A real expert reviews your top 3 — any make, model, or segment — surfaces deeper red flags, verifies your trade-in value, and answers your specific questions. You still drive the deal — your Trail Boss makes sure you walk in prepared.
Compare any 3 cars — any make, model, or segment
Includes everything in Scout + custom red flags + 24h priority Q&A
Delivered as: web report + expert notes · 24h response
$499
“Just buy it for me”
Hire a Wrangler
A real person finds it, negotiates it, arranges the inspection, lines up your trade-in offers, and prepares the close. Dealers and private sellers. You walk in to a deal already negotiated — final signature is yours.
Full service — we find, vet, negotiate, and close
Delivered as: emailed shortlist + email updates · 3–5 business days
100% Money-Back Guarantee
Compare Hire Options →
Keys in hand. Money saved.
✦  Negotiation Package
$49
The data dealers hide from you
  • Buyer Fair Price
    What you should pay for this exact VIN, today, in your zip. Free tools and dealer-sponsored sites won’t give it to you — we do, because we work only for you.
  • VIN price history & dealer tells
  • Opening offer & walk-away number
  • Step-by-step negotiation playbook
  • Red flags & leverage points
  • Purchase planner
— Walk in armed.
One live report found $5,746 in potential negotiation savings (results vary…)
Who pays?
Them: Dealers pay to rank higher, or buyers pay monthly subscriptions
FRNTIR: Buyers pay once. No subscriptions, no recurring fees.
Do dealers influence rankings?
Them: Paid placements push sponsored listings to the top
FRNTIR: Your recommendations are funded by your fee. No dealer subsidizes them.
Third-party advertising?
Them: Ads in your results, disclosed in the fine print
FRNTIR: Not in your results. Not ever.
Full-service negotiation?
Them: Not offered, or $500–$1,000+ through a broker
FRNTIR: $499 flat fee. Find, negotiate, close. 100% money-back guarantee.
Dealer relationships?
Them: Build “trusted dealer networks,” score dealers, route buyers to partners
FRNTIR: We have one customer: you. No dealer partners. That’s not a tagline — it’s our business model.

Based on publicly available pricing and feature information as of March 2026.

Yes. The quiz, your top 3 matches, the Decision Guide, and local inventory search are free to use — no credit card required. You only pay if you want the Negotiation Package ($49), Scout ($99), Trail Boss ($199), or full-service Wrangler ($499).
Most car shopping platforms are funded by dealers who pay to appear in your results. That means what you see first isn’t the best deal — it’s the highest bidder. When you pay for a FRNTIR report or Scout, your fee funds your recommendations. No dealer subsidizes your results, sponsors your rankings, or influences what we suggest you buy.
Some buyer-side services charge monthly subscriptions, that you may forget to cancel, and show third-party advertising alongside results. FRNTIR is simpler: $49 for your Negotiation Package, $99 for Scout, $199 for Hire a Trail Boss, or $499 for full-service Wrangler. No subscriptions, no recurring fees, and zero dealer influence on what we recommend. You pay once for the car you’re buying now.
Indiana, Cornell, and Leuphana University research found that buyers lose an average of $1,117 just by not knowing the market before negotiation begins — and that’s the rigorously measured floor. Practical overpayment on a typical used-car deal runs higher: NADA reports $2,337 average gross profit per used unit, and typical asking prices run another several hundred to a few thousand dollars above fair market. That puts $3,000+ at stake for unprepared buyers on most deals. Our Negotiation Package at $49 hands you the exact Buyer Fair Price, a step-by-step playbook, your opening offer, and your walk-away number. We don’t promise a dollar amount of savings, but you walk in with as much intel as possible.
It hands you the Buyer Fair Price for that specific VIN — the buyer-side number free tools don’t generate. You also get a VIN price history, your opening offer and walk-away number, buyer leverage points the dealer hopes you don’t know about, red flags to watch for, a step-by-step negotiation playbook, and a Purchase Planner with loan, tax, and monthly ownership estimates. You walk in knowing more about that car’s value than the salesperson across the table.
Scout ($99) is fully automated — AI ranks your search results, surfaces the 3 best deals, and you pick the winner. Instant delivery. Hire a Trail Boss ($199) adds a real expert who reviews your top 3, surfaces deeper red flags, verifies your trade-in value, and answers your specific questions — you still negotiate yourself, but with expert advice. 24-hour response. Hire a Wrangler ($499) is full-service — a real person searches dealers and private sellers, negotiates directly on your behalf, handles trade-in strategy, and provides support until you drive off. 3–5 business days. Wrangler is backed by a 100% money-back guarantee.
Your quiz answers and search data are used only to generate your recommendations. We never share your information with dealers without your permission. Your email is used solely to deliver your results and any upgrades you purchase.
Our recommendations are built without dealer input, paid placements, or sponsored picks — so what you see reflects fit, not influence. They’re a strong starting point. They’re not a substitute for sitting in the driver’s seat — always test drive before you buy.
Skip the quiz entirely. Use Car Search to jump straight to local inventory search — it’s free. When you find a listing you like, get your Negotiation Package for the pricing and negotiation intel you need to buy it right.
✦ Ready to find your ride?

Pick your path.

Don’t know what car to get? Start with the quiz. Already decided? Search local inventory. Either way — we work for you.

Free to start · No account required · No credit card